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DunroadConsulting

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DunroadConsulting
Automated Client Acquisition for Service-Based Businesses

Work on your business.Not in it.

We build automated client acquisition systems for service-based businesses, trades and home improvement companies — paid ads, CRM automation and smart booking. The more you invest in the system, the less manual work you do on leads and sales.

See how the system works
Consistent leads
Predictable, sales-ready enquiries
Automated systems
Nurture, qualify and convert
Booked appointments
Filled directly into your diary
Less time on sales
More time running the business
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The Problem

You don't have a lead problem.
You have a system problem.

Most service-based businesses are brilliant at the work, then bottlenecked by sales. We fix the system, not the symptoms — so you can step out of the lead chasing and back into running the business.

01

Inconsistent leads — feast one month, famine the next.

02

Wasting hours chasing time-wasters and tyre-kickers.

03

Paying for ads that bring strangers, not booked jobs.

04

Losing enquiries because no one replies fast enough.

05

Relying on word-of-mouth that you can't predict or scale.

06

Working in the business instead of growing it.

Our Solution

Your complete growth engine.

Attract demand. Manage leads. Book appointments. One integrated system, built for service-based businesses, trades and home improvement companies.

Lead Generation
01

Lead Generation

Bring in consistent, high-intent enquiries — without relying on word-of-mouth.

  • Professionally managed paid advertising
  • Targeting people actively searching for your service
  • High-intent traffic to conversion-focused landing pages
  • Daily performance monitoring & optimisation
  • Transparent reporting with simple, meaningful metrics
CRM Systems
02

CRM Systems

Turn more enquiries into booked jobs — automatically.

  • Complete CRM setup for tracking every lead
  • Automated follow-up flows
  • Long-term nurture for older or unresponsive leads
  • Pipeline structure that simplifies your sales process
  • Missed-call text-back to recover lost opportunities
Booking Systems
03

Booking Systems

Fill your calendar with real, qualified appointments — without manual chasing.

  • Automated appointment booking system
  • Real-time availability syncing
  • Calendar fully integrated with your CRM
  • Pre-qualification questions to filter low-quality enquiries
  • No-show reduction flows
Three Levels of Service

The more you invest, the less you do.

Choose how much of the work the system handles for you. Every tier captures and books leads — each step up takes more sales activity off your plate.

01
Rules-based

Mechanical

A rock-solid foundation. Rules-based automation and organisation keep every lead captured, tracked and followed up on schedule — no enquiry ever slips through.

  • Structured CRM and pipeline
  • Rules-based follow-up sequences
  • Missed-call text-back
  • Automated booking and reminders
02
Adaptive

Intelligent

Your system starts to think. Adaptive workflows learn from lead behaviour and adjust follow-up, timing and nurturing — handling more of the sales legwork for you.

  • Adaptive, behaviour-based nurturing
  • Smart lead scoring and routing
  • Compounding optimisation over time
  • Dynamic re-engagement of cold leads
03
Conversational

Full AI

The system runs the front of your business. Conversational AI replies, qualifies, books and nurtures across channels — so the work that used to fall on you happens automatically, 24/7.

  • Conversational AI across SMS, email and chat
  • Autonomous qualification and booking
  • Advanced automation across the funnel
  • Hands over to you only when needed
Mechanical → Intelligent → Full AI · progression at your pace
Next-Generation Automation

AI Lead Handling System

At the highest tier, our conversational AI handles incoming leads 24/7 — replying instantly, qualifying enquiries, nurturing slow movers, and booking appointments directly into your calendar. It only hands over to you when a real human decision is needed.

What we stand for

Built on three principles.

No hype, no vanity metrics. Just a system you own and results you can measure.

Innovation

Fresh & creative solutions

We refine the offer, creative and targeting until the system performs — then keep iterating.

01
Integrity

Honesty & transparency

Clear reporting, real numbers, no inflated metrics. You see exactly what's working and what isn't.

02
Excellence

Top-tier services

Done-for-you strategy, build and optimisation. Your only job is attending booked calls and closing deals.

03
In the field

Built for real businesses.

Designed for owners who care about their craft and their company — not a generic agency template.

BOOKED · WK+38%Quote readySite visit bookedDeposit cleared
Service work
Booked jobs, ready to quote.
8H · ON SITEFOCUSCHASING07:0010:3014:0016:30
On site
Spend your day working, not chasing.
FUNNELVisitors · 12,480Engaged · 3,210Qualified · 486Booked · 118
Home improvement
High-intent customers, pre-qualified.
FAQ

Questions, answered.

Take the next step

Ready to build a predictable
client acquisition system?

Book a short, no-pressure consultation. We'll walk through your business and show you exactly what your acquisition engine would look like.

30 minutes · Built for service businesses · UK-wide